Local Marketing and Content Plans - By Industry

Local marketing ideas and examples show you how to do local marketing so you can quickly do it yourself for every small business and industry.

Your business is unique, tell your story in 15-minutes or less with simple activities using our industry-specific marketing and content plans. 

Marketing often feels mysterious but we're here to equip you to become effective at local marketing without having to become an expert at marketing by following our Marketing 3-4-5™ framework and approach.

These small business marketing and content plans can be run with zero budget (for free) or paired with advertising to multiply your impact.

You can follow this strategy with or without a Locable account, but Locable includes a range of free and low-cost local marketing tools to simplify marketing and help you execute these plans quickly.

Hardware & Home Improves Stores

Stand out from your big-box alternatives by creating a unique experience for DIY and professional customers

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Restaurants & Catering

Share your unique experience and remind people of why they should visit again to help define the atmosphere in your community

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Toy Stores & Gift Shops

Toy Store's are fixtures on Main Street, visiting one is fun and clues you in to the community's history

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Construction & HVAC Businesses

Construction businesses and HVAC businesses face a lot of competition, setting your business apart is easier than you think

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Demonstrate your unique value by showing people that you don't merely sell a commodity people can buy cheaper elsewhere

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Pest Control Businesses

Pest control businesses feel a dime-a-dozen, marketing can help you stand out from your similar-sounding competitors

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Real Estate Agents, Brokerages & Agencies 

In real estate, you're truly selling yourself. Turns out, there's a lot you can do to show people why they'd love working with you

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Yoga Studios, Fitness Trainers & Gyms

Inform, encourage, and help people - share success stories and help new students feel welcomed through content

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Local Nonprofits & Volunteer Organizations

Nonprofits face unique challenges in marketing their cause... your mission and your activities are the fuel for your marketing activities.

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Main Streets & Downtowns

A walk down Main Street is special. Every community that has one can be stronger with effective marketing.

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Family Services Business

You build stronger families and healthier people, effective marketing helps you advance your mission and grow.

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Event Promotion

Marketing and managing local events requires a coordinated effort, here's how to simplify it 

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New marketing plans are coming soon. Have an industry you want us to cover?